The future of working will be remote working. Along with that, we can also see how virtual job fairs have received a lot of attention. Whether you are planning to organize a virtual job fair or take part in it, it is important to have a clear understanding of all the pros and cons that come along with it. Let’s take a look at some of the key pros and cons that are associated with a virtual job fair.
Advantages (Pros) of Virtual Job Fairs
1. They are Highly Efficient
One of the best things about virtual job fairs is their efficiency. The virtual job fairs are highly efficient. When you do a one on one comparison between an in-person job fair and a virtual job fair, you will be able to get a clear understanding of the differences in efficiency.
The main reason why a virtual job fair is highly effective is that it is providing more time for the recruiters to engage with the candidates. This will help the recruiters to end up hiring the best candidates. They will not have to do any guesswork when determining who to hire. All the recruiters will be able to get a clear understanding of the people who take part in the virtual job fair. Based on that, it is possible to proceed with hiring the best candidates.
2. It is Possible to Get a Higher Attendance
The attendance of a virtual job fair is relatively high when compared to an in-person job interview as well. According to statistical information, the participation for a virtual job fair is around 50% to 70% high when compared to a traditional in-person job fair. That’s because people will find it an easy task to take part in a virtual job fair. This will increase you to enhance the quality of candidates that are coming into the virtual job fair. This will eventually help a company to hire the best employees without going through any struggles. It is possible to promote the virtual job fair on platforms such as LinkedIn and receive the highest possible participation without going through any struggles. This will help the organizers to gain fruitful results out of their efforts.
3. It will Improve the Brand
Any company that wants to improve and strengthen the brand will be able to go ahead with a virtual job fair. It is a well-known fact that job fairs can contribute a lot towards strengthening the brands. It is possible to get maximum returns by having a virtual job fair. You don’t have to spend a lot of effort to organize a virtual job fair. That’s because there is no need to find a place, arrange the place for the interviews, or go through any such struggle. It is possible for you to use an online video conferencing tool and have a virtual job fair. Hence, you can call it one of the most convenient methods available to improve employer brand.
The efforts you spend to promote your virtual job fair on social media networks such as Facebook will also help you with strengthening your employer brand. You will be able to keep on building social capital for the brand along with time.
4. Delivers a Better Experience to the Candidates
The virtual job fairs are in a position to deliver a better overall experience to candidates as well. That’s because candidates will be able to experience better engagement with hiring managers throughout the interviewing process. It is true that the interviews will take place through an audio and video chat. In some of the instances, these interviews will only be text-based chatting. No matter what, it is possible for a candidate to go through a fascinating experience with the help of a virtual job fair. This positive experience delivered to all the candidates will eventually help a company with developing trust. This can also create trust in the minds of candidates, where they will be looking forward to the next steps to follow. It is a great method available to engage the candidates and let them go through a perfect journey.
5, Virtual job fairs are Highly Cost-Effective
As mentioned earlier, there is no need to go through heavy arrangements to have a virtual job fair. Due to the same reason, virtual job fairs are highly cost-effective. By having a virtual job fair, you will be able to completely get rid of the venue rental, travel related expenses, refreshment expenses, and other logistical expenses. Hence, you will be able to make sure that your business is not spending a lot of money to hire quality candidates out there.
Disadvantages (Cons) of a Virtual Job Fair
1. It is not the same as meeting someone in person
When recruiting candidates for a certain position, it is important to have a physical one on one discussion. A virtual job fair will not deliver that opportunity for a recruiter. In fact, a virtual job fair will be quite difficult for a hiring manager to build a strong relationship with the candidates. Hence, it is not possible to hire candidates for all positions with the help of a virtual job fair.
2. Candidates who lack technical skills will have to go through difficulties
Virtual job fairs are not for candidates who are not familiar with the technology. That’s because such candidates will have to go through numerous struggles when they are trying to use the tools that should be accessed to take part in the virtual job fair. This is a reason why it is not possible to hire candidates for a job that doesn’t require any technical expertise at all.
Whether we like it or not, we can expect traditional job fairs to be replaced by virtual job fairs in the future. However, it might still be possible to see in-person job fairs taking place for hiring candidates to positions, where it is important to analyze the candidate in person.